Digipak finishedt from emmacalder123
Here is my finished Digipak. I am very pleased with the outcome of it as I feel that it confroms well the the genre of Drum and Bass. This is mainly throught the two inside images, one which is a picture of my protaganist with a blurred effect on it and one which captures a crowd at a concert/festival. The image which has a blurred effect portrays the feeling intoxication. The image distorts your vision making you feel too distorted and out of place. In looking at this picture, my target audience will be able to feel how my main protaganist is feeling, i.e. intoxicated allowing the feel empathetic toward my protaganist and the situation that she is in. My target audience are also likley be able to identify and relate to my protaganists situation, as 16-25 are heavily criticised by the media for their love of alcohol and the activity of binge drinking they undertake, meaning they are likley to have been or know some one to have been in a situation like my portaganists, allow them again to connect with my portaganist on a emotion level, also allowing them to really delve into the narrative, making them watch it till the end, additionally meaning my digipak follows Blumler and Katz's Uses and Gratifications theory.
I feel that my digipak also allows my target to make a link with the magazine advert and music video. The colour of the saturation placed on the images of both my magazine ad and digipak mean that the audiene will be able to link the two products together, in turn promoting eachother. I feel that font 'birth of a hero' also allows this to occur due to its orginality. Moreover, the theme of intoxication from the music video is carried on to my digipak, again meaning that my target audience will be able to link the two together.
Here is my finished Digipak. I am very pleased with the outcome of it as I feel that it confroms well the the genre of Drum and Bass. This is mainly throught the two inside images, one which is a picture of my protaganist with a blurred effect on it and one which captures a crowd at a concert/festival. The image which has a blurred effect portrays the feeling intoxication. The image distorts your vision making you feel too distorted and out of place. In looking at this picture, my target audience will be able to feel how my main protaganist is feeling, i.e. intoxicated allowing the feel empathetic toward my protaganist and the situation that she is in. My target audience are also likley be able to identify and relate to my protaganists situation, as 16-25 are heavily criticised by the media for their love of alcohol and the activity of binge drinking they undertake, meaning they are likley to have been or know some one to have been in a situation like my portaganists, allow them again to connect with my portaganist on a emotion level, also allowing them to really delve into the narrative, making them watch it till the end, additionally meaning my digipak follows Blumler and Katz's Uses and Gratifications theory.
I feel that my digipak also allows my target to make a link with the magazine advert and music video. The colour of the saturation placed on the images of both my magazine ad and digipak mean that the audiene will be able to link the two products together, in turn promoting eachother. I feel that font 'birth of a hero' also allows this to occur due to its orginality. Moreover, the theme of intoxication from the music video is carried on to my digipak, again meaning that my target audience will be able to link the two together.
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