Audience feedback

 

Here is some audience feedback I received on all of my products from a 20 year old male. The fact that they liked the narrative of my music video and that was what made them watch it until the end illustrates that my music video has been successful in that aspect. I chose to have a narrative as I felt it more appropriate as it is a drum and bass music videos. Drum and bass and even Dance music videos normally just include a narrative based music video and as they are successful I felt it important to conform.

 

In terms of my magazine advert I received mainly positive feedback, however I have received some constructive criticism which was 'to change the stars' which demonstrate the rating that the music magazines give the song. I have taken this on board and partially agree with it, however as this is the only negative feedback I have received on the star  I have used, I feel it unnecessary to change it.

 

Over all this feedback has been helpful to me as it has let me know that not having any performance aspects in my music video has not been a mistake and that the audience have enjoyed it and this has been the reason why the have watched it the whole way through.  

Audience feedback on all products - 16 year old female

 

 

 

I have received some feedback on all of my products from a girl aged 16. It could be argued that 16 is too young of an age for someone to understand what being drunk feels like or to understand the emotions of my protagonist, however in todays society where drinking in young people is a very big problem it is clear to see that many 16 year olds do in fact drink. This piece of audience feedback from this 16 year old girl proves that someone in the lower band of the ages of my target audience still likes my products and understands them and the message they are trying to put across.

 

Not only this, it is positive to see some feedback on my ancillary tasks as even though I have received some verbally and have spoken about them in some constructive evidence and planning posts I have not documented them as much on my blog. The fact that this person is also able to understand that all three products were together and used to promote each other due to the main image illustrates how important it is to include an image on my magazine advert. Also it has proved that in breaking conventions of drum and bass adverts and digipaks by placing an image on them has actually brought success to my products.

 

I feel that as my music video follows the Reception Theory rather than an Effects theory such as the hypodermic needle model, it has allowed the different age ranges interpret the music video and the messages in a way that is suitable to their age group. For example, a 16 year old may not understand or have ever drunk because they have been lonely, meaning they interpret that the protagonist is drinking to have fun but it has just gone wrong. Someone who is 20+ however, would of had more life experience and may have gone through more problems such as relationships meaning that they have dealt with these issues via drinking, allowing them to understand the more prominent message of drinking because you are lonely. This is a positive thing as it means that my target audience will be able to identify with the protagonist is the way that they decode the message. If there was a set message that was clear cut it would maybe mean that a younger audience would not understand the feeling of loneliness, thus meaning they would not be able to relate of emphasize with the protagonist.

 

 

 

3rd draft of my digipak (with some audience feedback)

Audience Feedback on the first draft of my music video